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Create an omnichannel “face to the customer”
Creating an omnichannel “face to the customer” that incorporates both physical and digital touchpoints has become the primary CX focus for many retailers. According to Forrester, this was a priority for 64% in 2013; in 2015, that number rose to 76%. But to maximize conversions while minimizing costs, retailers must work efficiently to build fully connected infrastructures across brick-and-mortar and online operations.
But how do you create an omnichannel “face to the customer” that delivers a consistent and enriching CX? Download this OpinionLab Strategy Guide to find out.
OpinionLab, A Verint Company, believes that listening to your customers is important, but more important is the need for you to listen to them on their terms and react quickly and effectively to what they tell you. Hundreds of the world’s leading brands today trust OpinionLab to optimize customer experience and drive engagement across multiple channels.