Trusted by the biggest and best

Hundreds of the world’s largest and best-known companies trust OpinionLab as a proven strategic business partner to drive their CX strategies. Why? Because we provide enterprise-grade, custom tailored solutions to capture their true Voice of Customer, empower them to make smarter and quicker business decisions and create more customer centric cultures. With over a decade of experience delivering business value to a who’s who of CX leaders, you can feel confident in OpinionLab as your enterprise business partner.

"We believe our decision to select the global leader in Voice of Customer, is a true testament of our commitment – making it even easier for our customers to provide feedback and for our company to act on that feedback."

"OpinionLab Voice of Customer feedback has literally transformed our organization. More than a dozen groups use the feedback daily. VoC gives us direct visibility to the actual customer experience and helps us clearly understand and immediately address any issues."

"OpinionLab has made it much easier to talk to clients, put stories with their issues, and show them that we’re listening, researching and working to make applicable improvements in the future. It’s been invaluable in gaining the trust of our clients."


  • Allstate
  • Avis
  • Banana Republic
  • Bank OF America
  • BBVA
  • Best Buy
  • Bell Cananda
  • Budget
  • CapitalOne
  • Cigna
  • Citizens
  • TheContainerStore
  • Crate&Barrel
  • CVS Pharmacy
  • DELL
  • DressBarn
  • enterprice
  • Expedia
  • GAP
  • Holiday Inn
  • HSBC
  • Indigo
  • Lenovo
  • Liberty Mutual
  • Manheim
  • NAPA
  • Northern
  • Office DEPOT OfficeMax
  • Outback Steakhouse
  • PayPal
  • Pottery Barn
  • QVC
  • Royal Bank of Canada
  • Reitmans
  • Salesforce
  • Sealed Air
  • Shark Ninja
  • SHERWin Williams
  • ShutterFly
  • Staples
  • starwood
  • Time Warner Cable
  • ToysRus
  • United
  • Verizon
  • VSP
  • Vikings Cruises
  • Walmart
  • Wolverine
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Industry-specific CX solutions

With a rich and diverse customer base, we facilitate improved CX across multiple industries through solutions tailored to company and sector-specific objectives. Specifically, we have significant experience empowering retail, financial services, banking, insurance, telecommunications, travel, leisure, healthcare and B2B companies to deliver customer centric cultures.​

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Case studies

Read our case studies to find out more about how we help leading companies optimize their customer experiences or contact us today to discover how we can specifically help you improve your CX.

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