OpinionLab Inc., which helps companies collect and understand customer feedback, has received $15 million in growth-capital financing from SSM Partners.
The company said it collects, interprets and leverages more than 10 million location-specific comments each month in more than 32 languages and from more than 200 countries. Its clients include half of the Fortune 50, the company said in a news release.
The company, founded in 1998 and based in Highland Park, Ill., will use the new money for further global expansion and to improve its technology.
Valuation wasn’t disclosed.
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