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See the latest announcements from across OpinionLab and read our latest media coverage.

How Guitar Center delivers a stand-out omnichannel experience

MultiChannel Merchant Holiday 2013 is upon us – and, for retailers, it’s the biggest omnichannel shopping season yet. Consumers will turn to multiple channels before making holiday purchases, combining web searches, to mobile apps, tablet browsing, and in-store visits. And … Continue reading

Inc. Magazine ranks opinionlab among fastest growing private companies in the U.S.

OpinionLab named to Inc. 5000 list based on strong, consistent revenue growth over past three years. Chicago, Illinois — August 21, 2013 — OpinionLab, the pioneer and global leader in omnichannel Voice of Customer (VoC) feedback, today announced that it … Continue reading

Retail lags in response to customers: opinionlab report

Retail TouchPoints Pure-play e-Tailers outperform their omnichannel counterparts in customer experience performance, according to the Customer Opinion Index (COI) Report: Q1 – Q2 2013 report from OpinionLab. The COI benchmark study measures brand health and performance across several industries and … Continue reading

Pure-play vs. omnichannel: which do consumers prefer?

Multi-Channel Merchant Amazon.com made waves in July when its stock price topped $300 a share for the first time – but the e-commerce giant is not the only game in town. Omnichannel retailers such as Walmart, Target, and Best Buy … Continue reading

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