• Verizon
  • United Airlines
  • American Express
  • WYNDHAM Hotel Group
  • TOYSRUS
  • Walmart
  • HSBC
  • KOHL'S
  • Geico
  • Lenovo

Voice of Customer solutions that drive results

OpinionLab empowers you to leverage the Voice of your Customer (VoC) to make smarter and faster business decisions.

How? By enabling you to give your customers a voice from within their customer experience (CX), completely on their terms, capturing rich context regarding their feedback, and then applying advanced analytics to take real-time and targeted action. The result: improvements to the consistency and quality of your CX that deliver measurable business impact.

Improve CX
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What we do

OpinionLab has been a market leader in the CX space for over a decade, trusted by hundreds of the world’s leading companies to turn Voice of Customer into competitive advantage.

Behind our iconic [+] feedback tab that empowers your customers to let you know what's on their minds, our enterprise Software-as-a-Service solution provides you the context and the tools you need to take immediate action on what your customers want you to know.

A digital pioneer, OpinionLab now applies innovation and deep market understanding to help you securely and effectively engage with your customers throughout their cross-channel customer journey.

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Our customers

Who We Serve

From top retailers and financial services providers to major travel and hospitality companies, OpinionLab is a trusted enterprise partner to hundreds of the world’s leading brands. The common denominator is a passion for listening to, and taking action on, customer feedback to improve CX and deliver business results.

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Staples
ALLState
GAP
EXPEDIA
CIGNA
PAYPAL
Bank of America
 
What’s new

Latest from OpinionLab

Q&A with Forrester Principal Analyst Maxie Schmidt: How CX delivers business value

Get expert perspective on the value - in real terms - of superior CX.

View more

eBook: Deliver CX initiatives that result in tangible business impact

Overcome the 3 most common pitfalls preventing CX initiatives from achieving desired impact

View more

Webinar: The right VoC program for the digital age

View our recent webinar with Forrester analyst Maxie Schmidt as she talks best practice VoC.

View more

Webinar: How to drive measurable outcomes from CX initiatives

Best practices for prioritizing CX initiatives based on impact and metrics.

View more

Q&A with Forrester Principal Analyst Maxie Schmidt: How CX delivers business value

Get expert perspective on the value - in real terms - of superior CX.

View more

eBook: Deliver CX initiatives that result in tangible business impact

Overcome the 3 most common pitfalls preventing CX initiatives from achieving desired impact

View more

Webinar: The right VoC program for the digital age

View our recent webinar with Forrester analyst Maxie Schmidt as she talks best practice VoC.

View more

Webinar: How to drive measurable outcomes from CX initiatives

Best practices for prioritizing CX initiatives based on impact and metrics.

View more

Let's get started

Contact For Demo