voice of customer data collection

From opt-in comment cards to fully-dynamic surveys, OpinionLab provides a holistic set of VoC-management solutions for every brand channel. We offer a complete suite of listening solutions designed to accommodate the unique needs of any modern VoC program. It’s a single solution for actionable, real-time feedback collection and management at every brand touchpoint, including:


[+] is your gateway to real-time feedback from engaged visitors—and a sign to customers everywhere that you care enough to listen. Our VoC management solutions power customer-centric strategy by capturing both strategic and tactical insights. But this customer-invoked system is only the core offering in an expansive portfolio that includes:

  • Dynamic survey modules
  • Location-specific comment cards
  • Event- or data-driven survey invitations
  • Volumetric and diagnostic data collection
  • Custom implementation design