Why You Should Install on All Pages
We highly recommend you install it on every page of your website. Why...?
Websites Have Geography
Websites are comprised of Web pages. Therefore, to rate a single page
and extrapolate that score across the entire website is nonsensical. Such
scores do not provide actionable data. Instead of a site score, you need
continuously collected, page-specific data to help:
- > optimize continuously the user experience, page-by-page
- > track monthly user satisfaction across the website, page-by-page
- > identify and prioritize problem pages quickly
With the icon on every page, a subscriber can use the DialogCentral reports
to quickly and easily report, based on the geography of the website, problems
areas of the website.

click to enlarge
Using the graph above, you can readily identify positively and negatively
rated pages. Each line on the graph represents a page of your website.
The longer the line, the more ratings collected. The color of the line
indicates the user satisfaction of that page: red lines represent pages
that have been rated negatively and green lines represent pages that have
been rated positively.
If the icon is only placed on a few pages of the website, this comparative
reporting across your website's geography loses its effectiveness.
It is Empowering to Your Visitors
Visitors to your website want to help you improve it. After all, they
have a vested interest since your website is a destination for them to
transact, communicate, read content, etc. The millions of ratings the
OnlineOpinion system has already collected is proof users are willing
to provide feedback when empowered to do so.
However, if you place the icon only on certain pages, you are forcing
your users to seek an alternative outlet whenever they wish to provide
feedback. We believe this confuses and frustrates them and probably causes
some great ideas from your users to be forever lost. Instead, placing
the icon on every page allows the user to provide instant feedback from
any Web page effortlessly. Not surprisingly, we has found that installing
it on every page of the website increases both the level and quality of
the feedback.
The Investment is the Same Whether
it is on One Page or All Pages
We believe the best proof of the value of the DialogCentral system is
for you to review real data collected from your website. We have had innumerable
subscribers tell us they have learned something new and valuable about
their website within the first 24 hours of placing it on their website.
Therefore, it is the same price per domain, regardless of how many Web
pages on which it is installed.
Implementation is Easy
The DialogCentral code is a few simple lines of HTML that can typically
be installed on all Web
pages in minutes for most websites, does not affect the design or layout
of a Web page and has a negligible impact on load times. |