![[+] Feedback](/onlineopinionV5/sm_565656_oo.gif)
FeedbackTheWiseMarketer.com August 31, 2011 Canada Post has expanded its existing relationship with voice of customer (VOC) firm OpinionLab to collect customer feedback through mobile feedback tools as well as the web, gathering customer insights from its 40 retail locations throughout Canada. By adding quick response (QR) codes to point-of-sale materials, Canada Post can now direct [...]
News Coverage
August 25th, 2011
Canadian post offices to implement QR codes
SmartSoft Blog August 25, 2011 Post offices all over Canada will soon be displaying quick response codes in locations at its the facilities to collect feedback from the public about the agency’s level of service. In a statement, Canada Post said that it would be working with OpinionLab in order to implement the new program, [...]
August 23rd, 2011
QR codes to let customers rate post offices in Canada
Post & Parcel August 23, 2011 Canada Post is to make use of Quick Response (QR) codes to gather real-time feedback from customers, rating the services provided through post offices. The Corporation is to fit out 40 of its retail locations across the country with a variety of signs and displays inviting people to use [...]
August 22nd, 2011
QR Codes Deliver Customer Feedback at Canada Post Point of Sale
By Erin Thayer Point of Sale News August 22, 2011 I recently came across a great example of how QR codes could be used to increase customer loyalty in almost any type of business—by collecting customer feedback right at the point of sale. This example is taking place in 40 different Canada Post locations throughout [...]
August 18th, 2011
How offline data, QR codes may impact mobile actions
By Kristina Knight BizReport August 18, 2011 Two moves in the mobile space may offer more insight into the marketplace for brands. JumpTap is set to analyze offline data to help mobile marketers better engage consumers while the Canada Post is using QR Codes to obtain real time data from their clients. First, JumpTap, which [...]
August 17th, 2011
Canada Post capturing customer experience data at 40 post offices
RetailCustomerExperience.com August 17, 2011 OpinionLab, provider of voice of customer (VOC) listening technologies, has announced an expanded relationship with Canada Post. In addition to collecting feedback from its website through OpinionLab technology, Canada Post will now pilot OpinionLab mobile-feedback tools to gather customer input from 40 retail locations throughout Canada. By adding quick response (QR) [...]
August 17th, 2011
Canada Post Experiments With QR Codes To Increase Loyalty
By Dave Forde Profectio August 17, 2011 As Canada Post looks for ways to keep their current customer base happy and increase the level of customer loyalty, a new partnership was announced today with OpinionLab. The two entitles currently have an established working relationship, but now will be starting a new pilot project to gather [...]
August 2nd, 2011
Survey: Majority of e-business pros see mobile experience as priority
By Katherine Field Boccaccio Chain Store Age August 2, 2011 San Francisco — Survey results released by online customer experience management software provider Tealeaf and mobile feedback solution-provider OpinionLab found that the majority of e-business and customer experience professionals feel that the mobile experience is as important as that of a fixed website. In the [...]
July 29th, 2011
Mobile Brands: Customer Experience A Priority
BizReport : Mobile Marketing By Kristina Knight BizReport July 29, 2011 To this point, mobile may have been all about the convenience factor, but new research from OpinionLab finds that moving forward mobile will be about the experience – just as online and social have become. The data, conducted during the Forrester Customer Experience Forum, [...]
July 28th, 2011
Mobile Customer Experience Shifts Enterprise Priorities
By Marisa Peacock CMSWire July 28, 2011 According to a recent survey, mobile customer experience is shifting the priorities of e-Business and customer service professionals. Though hardly representative of the entire industry, OpinionLab and Tealeaf surveyed more than 120 attendees of Forrester’s Customer Experience Forum and found 84% feel that putting a mobile customer experience [...]
July 28th, 2011
A Mobile Customer Experience Strategy a Growing Priority for E-Businesses
Tech Journal South July 28, 2011 A survey of more than 120 conference attendees at the Forrester Customer Experience Forum indicates that 84 percent of e-business and customer experience professionals feel that putting a mobile customer experience strategy in place is just as or more important than customer experience for fixed websites. “With the unprecedented [...]
July 27th, 2011
Dear Gracie Blog
PR Newswire, ProfNet
By Grace Lavigne ProfNet Connect Dear Gracie Blog July 27, 2011 Each week, Dear Gracie answers questions from ProfNet Connect readers with advice from our network of more than 44,000 ProfNet experts. Has there been a question burning in your mind lately, something you’ve been wondering that none of your friends can answer? Please send [...]
July 27th, 2011
Daily Dose of iQ: 5 Ways to Use Mobile In-Store
iQmetrix.com July 19, 2011 RetailCustomerExperience.com published an article today about retailers’ ability to connect with customers’ smartphones to generate in-store purchases. "Smartphones are rapidly transforming the retail landscape and blurring the lines between online and in-store customer experience," said Rand Nickerson, CEO of OpinionLab, a mobile market research company. "With many retailers generating greater revenues [...]
July 21st, 2011
How To Engage Shoppers In-Store Through Mobile
By Kristina Knight BizReport July 21, 2011 Consumers are changing their shopping habits. From shopping more often online to utilizing QR scanners in-store to get coupons and other discounts, it is rare that today’s shopper is ‘alone’ in the process. How can brands engage these mobile shoppers in-store? First they need to know what consumers [...]
July 21st, 2011
Five Tips For Using Mobile Technology To Improve In-Store Retail Shopping
By Ramon Ray & the Smallbiztechnology.com Team Business Insider July 21, 2011 There’s one thing that’s common with just about every retailer shopper who comes into your store. They all carry smart phones with them – and their credit cards. OpinionLab, is an expert in voice of customer (VOC) listening technologies and mobile feedback solutions, [...]
July 19th, 2011
Mobile Enterprise: Mobile Choice, Competition, Innovation
By Marisa Peacock CMSWire July 19, 2011 This week, the mobile enterprise learns how to enhance the mobile experience for consumers, understands the state of the American mobile marketplace and schedules their time on paper. For companies that are using mobile devices to enhance their shopping experience, OpinionLab, the VOC listening solutions provider, has a [...]
July 19th, 2011
Five ways to use mobile to drive positive brick-and-mortar shopping experiences
RetailCustomerExperience.com July 19, 2011 With more than half of smartphone owners using mobile devices to enhance their shopping experience (source: iModerate Research Technologies), savvy retailers are leveraging smartphone capabilities to drive sales and increase shopper loyalty. OpinionLab, provider of voice of customer (VOC) listening technologies and mobile feedback solutions, has listed five tips to help [...]
June 29th, 2011
Culinary Twist draws in consumers via mobile codes, optimized-site
By Lauren Johnson June 29, 2011 The Culinary Twist Products Gourmet food company Culinary Twist is using QR codes and a mobile-optimized site as a way to engage consumers with the company’s products. By placing mobile codes on products, consumers are able to access Culinary Twist’s mobile site where they can browse recipe ideas and [...]
June 22nd, 2011
Connecting With Clients Through the Power of Tech
NY Times
By JOHN GROSSMANN Published: June 15, 2011 Lynn Milos, of Culinary Twist, demonstrates how customers can use their smartphones to scan Q.R. codes on its product labels. In Lynn Milos’s previous business endeavors as a caterer and private chef, customer service was old school and face to face — the longstanding marketplace advantage enjoyed by [...]
March 15th, 2011
9 Web Apps for Gathering Customer Feedback
Mashable
Though the old adage that the customer is always right isn’t exactly true, listening to feedback from your customers is important for small business success. Feedback isn’t always easy to swallow, but it can be extremely valuable.
January 21st, 2011
OpinionLab CEO: Listen to the customer to improve business
With consumers readily discussing their brand experiences on blogs, review sites, and social-media platforms, the voice of the customer has never been stronger than it is today.
December 15th, 2010
Moving to the Mobile Web, Best Practices in New Report from Opinion Lab
As brands and businesses continue to migrate their services to the growing number of Smartphone users, they will want to keep the user experience that is particular to mobile phones, said consumer research firm Opinion Lab. The company recently released a report on how to migrate your Web site to mobile phones and the firm [...]
December 14th, 2010
How to Make a Mobile Website
From the user experience, to check in services, to the size and shape of buttons, here’s a how-to guide for making your brand mobile Web site friendly.
December 9th, 2010
5 Tips to Improve Your Customer’s Mobile Experience
CMS Wire
This year the customer experience is practically interchangeable with the mobile experience. Thank goodness then that OpinionLab unveiled five tips designed to help companies improve the mobile experience and attract new customers. Listen, Learn & Leverage Because OpinionLab specializes in voice of customer (VOC) listening technologies they have the pulse of the customer at their [...]
November 17th, 2010
Conversations in Commerce Mark Treschl of OpinionLab
Mark Treschl is the Chief Technology Officer and a Co-founder of Opinion Lab, a pioneer in voice-of-customer listening technologies and creator of the [+] feedback symbol, which is currently adopted by the world’s leading brands.
April 23rd, 2010
Customer Feedback Comes to the Smartphone
InternetRetailer.com
More on customer feedback for mobile, including insights from Expedia and Forrester
March 23rd, 2010
Integrating Voice of Customer
via The Omni Man Blog
Learn how to integrate Voice of Customer data into Omniture SiteCatalyst
