CX LabNotes Blog ( May 2016 )

Our blog features the latest views from across our business. Subscribe to have each post sent directly to your inbox.​

Five best practices to integrate VoC into your customer journey mapping processes

May 19, 2016

The customer journey map is an essential tool for organizations needing to address the persistent cross-channel CX challenges that hinder a unique and frictionless user experience. Without a customer journey map, you’re unlikely to be able to provide a consistently …

Website redesigns: How and when should you measure impact?

May 9, 2016

Forbes recently explained customers expect more of companies on a daily basis. Considering that, in sophisticated industries with substantial competition for customer dollars, is it any wonder some brands think redesigning their website will give them a CX …

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