CX LabNotes Blog ( January 2014 )

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Move over showrooming, webrooming is here

January 15, 2014

A year ago, retailers were worried showrooming–the practice of visiting stores to ‘touch and feel’ products, then returning home to buy them online–would devastate in-store sales. With the threat of showrooming looming, retailers quickly launched innovative omnichannel initiatives that worked … Continue reading

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