feedback anytime, anywhere
voice of customer innovation
OpinionLab is the global leader in omnichannel Voice of Customer (VoC) feedback solutions, serving a prestigious client list that includes half of the Fortune 50 organizations such as Walmart, Bank of America, Ford Motor Company, and many more. With patented real-time listening technology for every brand touch point, this pioneering VoC platform invites consumers to share input in their own words, at anytime, from anywhere, helping organizations collect, understand, and leverage both structured and unstructured customer data. For over a decade, hundreds of the world’s leading brands have looked to the familiar [+] feedback symbol to better acquire, engage, and retain customers through an approach so streamlined it’s groundbreaking: listen always, listen everywhere. The result is actionable customer insight that sparks foundational improvement to companies’ products, people, and brands.